Ekualia is the digital marketing agency supporting Peña Barcelonista Cafetera de Cali’s online presence. It created PBCC’s website in 2015 and has returned to deliver this new version, as well as its maintenance and measurement.
Its approach combines data, automation and artificial intelligence with human judgement. That work gives the supporters’ club a fast, accessible and useful website and helps it understand — with consent — which content genuinely serves the community.
An ongoing collaboration
Ekualia’s support is not a one-off project: it connects PBCC’s first institutional website with this renewal. The partnership focuses on digital infrastructure, continuous improvement and privacy-conscious measurement.
Ekualia also offers a free diagnostic for businesses that want to assess their own online presence, covering more than twenty commercial and technical points.
Verified source
- Ekualia website and free diagnostic (checked 26 October 2026).
Source: Ekualia
